Tag Archives: WASH United

#Cricket4WASH: sanitation & hygiene promoted at major global sports event

Photo: WASH United

Photo: WASH United

Handwashing and menstrual hygiene were promoted at a major global sports event, thanks to a partnership between WASH United and the International Cricket Council (ICC).

WASH United raked in Indian cricket superstar Suresh Raina to become their brand ambassador at the ICC World Twenty20 Cricket World Cup, which was held from 16 March to 6 April, 2014, in Bangladesh.

 Suresh Raina and tournament mascot Happy the Hand-washing Tige

Suresh Raina and tournament mascot Happy the Hand-washing Tiger vow to “bowl ou diarrhoea”. Photo: WASH United

Continue reading

May #MENSTRAVAGANZA – WASH United’s menstrual hygiene campaign

“If women can have moustaches we can all talk about menstruation”. With this message WASH United kicked off May MENSTRAVAGANZA, a 28-day campaign to raise awareness and break the silence around menstruation and menstrual hygiene.

Messages are posted on the campaign website:
wash-united-may-menstravaganza.tumblr.com and
on Twitter using hashtag #MENSTRAVAGANZA

Help WASH United win Ashoka’s Changemakers competition

WASH United is one of the 12 finalists in Ashoka’s Changemakers ”Changing Lives Through Football” Competition.

Set up by set up by German NGO Brot für die Welt, WASH United uses the power of football to catalyse social change and engage top international and African football stars as role models to promote safe drinking water, sanitation and hygiene for all in Sub-Saharan Africa leading up to and following the 2010 World Cup.

“Winning the competition would not only mean to raise the profile of our campaign, but also help to fund our work for safe drinking Water, Sanitation and Hygiene (WASH) for all people, everywhere”, says WASH United.

Winners are eligible to win a total of USD $90,000 in prizes, including a US$ 30,000 first prize for the global winner, and US$ 10,000 each for the three regional winners.

Winners will be announced on 25 August 2010.

Vote here for WASH United.

Voting closes on 18 August 2010.

Read more about the competition.

Related news: WASH United: football superstars join campaign, Source Weekly, 23 Jun 2010

WASH United introduces the World Toilet Cup game in Africa

Footballer Jonathan Pitroipa in Burkina Faso. Photo: WASH United

Hamburger SV football player Jonathan Pitroipa played the “World Toilet Cup” game in his home country of Burkina Faso where he launched the WASH United campaign on 4 June 2010. First introduced in November 2009 during the second Africa Water Week in Johannesburg, South Africa, the “World Toilet Cup” game makes a symbolic effort at tackling the sanitation crisis in Africa by trying to kick as many brown “poo balls” as possible into latrines and toilets.

WASH United is an initiative set up by German NGO Brot für die Welt linking international organisations with football stars like Didier Drogba and Arjen Robben to promote safe drinking water, sanitation and hygiene. In the campaign, leading up to the 2010 World Cup, WASH United focuses on promoting safe drinking water, sanitation and hygiene for all in eight countries in Sub-Saharan Africa: Ghana, Kenya, South Africa, Burkina Faso, Mali, Lesotho, Uganda and Tanzania.

In addition to activities in the WASH United target countries, there are also targeted activities taking place in Europe to raise awareness for the importance of water and sanitation among the general public and political decision makers.

Besides WASH related games like the “World Toilet Cup”, WASH United has developed promotional posters and Public Service Announcements (PSAs) for radio and TV. There are briefing papers for each target country aimed at decision makers, and there is a curriculum (consisting both of classroom materials and football-based games) that uses the power of football and the role model status of the football stars.

WASH United’s international partners include not only sector organisations like WaterAid, Water Supply and Sanitation Collaborative Council (WSSCC) and the World Toilet Organizations but also football clubs like FC Bayern München (strategic partner), Hamburger SV and Juventus Turin. WASH United is financially supported by the German Federal Foreign Office, the German Federal Ministry for Economic Cooperation and Development (BMZ), the Swedish International Development Agency (SIDA) and the Norwegian Ministry of Foreign Affairs.

To join WASH United, either as an individual or an organisation go to www.wash-united.org