Factors determining the effectiveness of Oxfam’s public health promotion approach in Haiti, 2012.
Nadja Contzen, Hans-Joachim Mosler. Eawag.
In response to the devastating Earthquake of January 12th 2010 and the cholera outbreak of October of that same year Oxfam Great Britain, Oxfam Quebec and Intermón Oxfam conducted public health promotion and cholera response in Haiti. Different promotion activities were applied which aimed at changing hygiene behavior by changing perceptions and beliefs about healthy behaviors amongst people affected by crisis.
In February 2011 four Oxfam affiliates in Haiti in partnership with a team of behavior change researchers from Eawag launched the present research project to do an in-depth evaluation of the promotional activities that had been conducted with the goal of further improving the WASH situation for people in Haiti and worldwide by understanding how to make hygiene promotion more effective. The main focus of the research project was around the question which specific promotion activities were strongly associated with perceptions and beliefs about handwashing with soap and were thus capable of changing handwashing behavior at key times.
OXFAM – Hygiene promotion: determining what works, 2012. Humanitarian field studies | Cholera response in Haiti
When a massive earthquake struck Haiti in January 2010, followed by a cholera epidemic that broke out in October of that year, Oxfam rushed assistance—clean water, sanitation, and hygiene materials and information—to hard-hit areas to protect public health.
Hygiene promotion is arguably the most important intervention in a cholera epidemic: the route of cholera transmission is fecal-oral, and contaminated hands are often the principal vector. So Oxfam engages in a wide range of hygiene-promotion activities to encourage washing hands—specifically, washing hands with soap at key moments, such as before eating and after defecation.
But which of our interventions have been the most effective, and why? Is it more important to put resources into hygiene-themed theater productions or radio call-in shows? There is little hard evidence to suggest that—in Haiti or in emergencies anywhere—one hygiene-promotion activity works better than another. But lives, not to mention valuable resources, may depend on the answer, so in the spring of 2011, Oxfam engaged Eawag, the Swiss Federal Institute of Aquatic Science and Technology, to study the effectiveness of our hygiene-promotion activities in Haiti.
A new Water and Sanitation Program (WSP) Learning Note found that beliefs and ease of access to soap and water were correlated with handwashing with soap behaviors for given proxy measures among mothers and caretakers in Peru and Senegal.
“Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers: Emergent Learning from Senegal and Peru,” is based on survey data from nearly 3,500 households in Peru and 1,500 households in Senegal. This data was analyzed using FOAM, a conceptual framework developed by WSP to help identify factors that might facilitate or impeded handwashing with soap practices at critical times.
The analysis revealed that the impact of different determinants varies depending on the chosen proxy measure, such as the presence of a handwashing station or its distance from kitchen or latrine facilities. Given this variability, the Learning Note found that program managers must clearly define the exact behavior they seek to improve before choosing which determinant to focus on in their formative research.
Posted in Africa, Hygiene Promotion, Latin America & Caribbean, Research, South Asia
Tagged behavior determinants, behaviour change, changing behaviour, FOAM framework, formative research, Global Scaling Up Handwashing Project, handwashing, handwashing promotion, hygiene, Peru, segmentation analysis, Senegal, WSP
Growing concerns about hygiene and the spread of infectious diseases are expected to boost the market for household cleaners in emerging economies such as China, India, Indonesia, Brazil and Mexico, according to a new report by Global Industry Analysts, Inc (GIA).
Increased consumer focus on satisfying safety, social, and self-actualization needs, especially by enabling safe food storage, disinfecting household surfaces, controlling garbage in a hygienic manner and by improving sanitary conditions are driving gains into the global household cleaners market. Rapid proliferation of lifestyle gurus and home experts across the globe are also driving consumers to take household maintenance to a next level, thereby encouraging them to use advanced household cleaning and safety products.
The report emphasises the importance of advertising for the household cleaners industry, which is increasingly using social networking sites such as Twitter and Facebook.
GIA published “Household cleaners : a global industry outlook” in January 2012. It costs US$ 1450.
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Source: PRWeb.com, 08 Feb 2012
Twitter messages were providing data that would have been a quicker way of detecting and tracking the 2010 cholera outbreak in Haiti than traditional methods, according to a study  published in the American Journal of Tropical Medicine and Hygiene.
The study found that online social media and news feeds were faster than, and broadly as accurate as, the official records at detecting the start and early progress of the epidemic, which hit Haiti after the earthquake in January 2010 and has killed more than 6,500 people.
The authors used HealthMap, an automated surveillance platform, to measure the volume of news media generated during the first 100 days of the outbreak, and they also looked at the number of ‘cholera’ posts on Twitter.
Community toilets can yield nutrient-rich fertilizer. A new type of public toilet is helping people in Haiti make fertilizer from human waste, a project that may someday revive the country’s degraded farmland, curb disease, and create jobs.
Since 2006 the U.S. nonprofit Sustainable Organic Integrated Livelihoods (SOIL) has been installing public toilets in Haiti, where 80 percent of the population has no access to sanitation.
Drums from the public toilets sit at a composting site in Haiti. Photograph courtesy Sasha Kramer, SOIL
Most Haitians are forced to dispose of their waste in waterways, plastic bags, or even abandoned buildings, according to SOIL. Any existing toilets are often poorly designed, with waste flushing straight into rivers or groundwater. (Related: “World Water Day Focus on Global Sewage Flood.”)
Such practices mean that human feces easily get into the water supply, which can cause waterborne diseases such as cholera, currently at epidemic levels in the country, according to the U.S. Centers for Disease Control and Prevention.
The United Nations has been hit with a demand for hundreds of millions of dollars in compensation from Haitian cholera victims.
The Boston, USA-based Institute for Justice and Democracy in Haiti (IJDH) filed the demand on behalf of some 5,000 victims.
IJDH is demanding US$ 50,000 in compensation for each sick person and US$ 100,000 for each death. In addition, it wants a public apology and an adequate nationwide response – including medical care and clean water and sanitation infrastructure.
This third international festival for clean water is a multi-country fundraising event involving over 70 cultural events in 24 cities in Germany, Switzerland and Spain from 11-22 November 2011.
German NGO Viva con Agua is organising the event in collaboration with Welthungerhilfe, Helvetas and Acción contra el Hambre.
Events in Germany will raise funds for a rural water and sanitation project in Amhara, Ethiopia, implemented by Welthungerhilfe and supported by the German NGO Viva con Agua. Besides concerts and football tournaments, there will be a WASH Social Art Festival in Hamburg.