British multinational bank HSBC has launched a new US$ 100 million, five year partnership with WaterAid, WWF and the Earthwatch Institute. The HSBC Water Programme will bring safe water and improved sanitation to over a million people; tackle water risks in river basins; and raise awareness about the global water challenge.
The programme is backed-up by report [1] commissioned by HSBC, which warns that the predicted high-growth rate in several of the world’s most populous river basins may not materialise because of their unsustainable water consumption . The report also highlights “the powerful economic rationale for improving access to freshwater and sanitation, at a time when total aid for water access and sanitation has actually declined”.